The company is a medical technology firm based in Carlsbad, California, specializing in developing innovative technologies for spine surgery. With a strong focus on spine care, they aim to improve surgical outcomes through a unique platform known as Alpha InformatiX (AIX) which integrates and informs surgical decision-making. Their offerings include advanced products for various spinal pathologies, backed by a dedicated team with extensive experience in the spine industry.
In recent years, the company has undergone significant transformation and strategic initiatives leading to substantial revenue growth, culminating in $482.3 million in 2023, a notable increase from previous years. The growth strategy emphasizes creating clinically distinct solutions that enhance the reputation and effectiveness of their surgical approaches, thereby garnering loyalty from surgeons and expanding their market share. Through ongoing investments in R&D and strategic acquisitions like the technology for robotic navigation, they position themselves strongly in a competitive market while addressing spine issues effectively.