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General Motors Company is a multinational automotive manufacturer specializing in electric and traditional vehicles, with a focus on innovation and sustainability.
General Motors Company (GM) is a global automotive manufacturer founded in 2009, designing, building, and selling a diverse range of vehicles including cars, trucks, and crossover SUVs under well-known brands such as Buick, Cadillac, Chevrolet, and GMC. GM operates through segments in North America (GMNA) and internationally (GMI), including substantial investments in electric vehicle (EV) and autonomous vehicle (AV) technology through its subsidiary, Cruise. The company also offers GM Financial services to support automobile financing, enhancing its revenue streams through vehicle sales as well as financial products.
GM's strategic vision emphasizes sustainability, aiming for zero crashes, zero emissions, and zero congestion. This involves a strong commitment to electric vehicles, with plans to produce one million EVs annually in North America by 2025 using its Ultium propulsion architecture. The company also focuses on enhancing software-embedded services like OnStar, which supports safety and connectivity features for vehicles. GM's manufacturing and market strategies leverage established, strong vehicle franchises while adapting to evolving consumer preferences and environmental regulations to maintain competitive advantages in a challenging global automotive market.
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