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Luvu Brands, Inc. creates and sells lifestyle products focused on wellness and comfort through innovative designs and a vertically integrated business model.
Luvu Brands, Inc. is a consumer lifestyle company that designs, manufactures, and markets a diverse portfolio of brands, including Liberator, Avana, and Jaxx. Their products cater to various segments such as sexual wellness, comfort products, and casual furniture. The company adopts a vertically integrated business model, encompassing all aspects of manufacturing, distribution, and marketing from their facility in Atlanta, Georgia. This approach enables them to quickly respond to market demands and provide quality products directly to consumers through e-commerce platforms, retail stores, and wholesale distribution channels.
The company’s focus on innovative product design, sustainability, and cost-effective operations allows them to capture a significant share of the growing markets for sexual wellness and comfortable living. Luvu Brands aims to expand its customer base and distribution channels through direct marketing and collaboration with retail partners, while maintaining a commitment to quality and customer satisfaction. Their diverse offerings cater to customers not only for enjoyable living environments but also to address health-related comfort needs, positioning them uniquely within the consumer lifestyle market.
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