Planet Labs is a company that operates the largest fleet of Earth observation satellites, providing daily medium- and high-resolution imagery of the Earth's landmass. Their mission is to use space to help life on Earth by imaging the planet every day, thus enabling global change to be visible, accessible, and actionable. They offer analytics that deliver insights on various phenomena such as deforestation, agriculture, climate change, and biodiversity, empowering governments and businesses to make informed decisions. The company operates on a subscription and usage-based revenue model, where each image can be sold multiple times, making most of their revenue recurring.
The company's customer base includes large commercial sectors and government entities across multiple verticals, such as agriculture, mapping, energy, and finance. Their cloud-native platform, which simplifies access and usage of their data, allows customers to integrate satellite imagery into their workflows, enhancing decision-making and operational efficiency. As the company capitalizes on increasing demands for real-time data, it positions itself to address significant global shifts towards digital transformation and sustainability, making their services invaluable across industries and sectors.